| 词汇 | second-mover-advantage |
| 语种 | 英语、汉语、英汉翻译、汉英翻译 |
| 释义 | second-mover advantage noun[ C ] MARKETINGukus the advantage that a company has when it offers a product or service later than a competitor, because it can learn from customers' reactions and offer something better than its competitor: US companies can have second-mover advantage in areas such as wireless commerce where they are significantly behind the competition in Europe. Compare first-mover advantage last-mover advantage |
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