| 释义 |
stealth advertising
noun[ U ]
business specializeduk /ˌstelθ ˈæd.və.taɪ.zɪŋ/ us /ˌstelθ ˈæd.vɚ.taɪ.zɪŋ/
a form of advertising in which a person seeing or hearing something is not aware that it contains advertisements: 隐形广告
Such content is often a cover for stealth advertising in which companies push their products to students under the guise of “instruction”.这些内容往往是隐形广告的幌子，企业以“指导”的名义向学生推销自己的产品。
The study found that 90% of the newscasts analyzed had at least one instance of stealth advertising.研究发现，在被分析的新闻广播中90%都至少含有一个隐形广告。
Stealth advertising puts products and pitches everywhere.
The thing about stealth advertising is that it's invading the very fabric of children's lives.
Viral marketing is a form of stealth advertising in which one party knows that there is a commercial purpose to the conversation but the other does not.
SMART Vocabulary: related words and phrases
Advertising and marketing
ad
ad agency
adman
adverse publicity
advert
cross-selling
customer relationship management
demographics
detoxify
differentiator
o.n.o.
off-brand
on-brand
opinion mining
overexpose
trade dress
unadvertised
unbilled
unbranded
unmarketable
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