| 词汇 | imc |
| 语种 | 英语、汉语、英汉翻译、汉英翻译 |
| 释义 | IMC noun[ U or plural ] ukus MARKETING abbreviation for integrated marketing communications: a way of communicating in marketing in which a company's sales staff, advertising, website, etc. all give the same messages about its products: The IMC concept requires all the promotional efforts of a company to be coordinated, so that the customer gets a consistent picture. |
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