释义 |
blow-in card noun[ C ] USuk /ˈbləʊ.ɪn ˌkɑːd/ us /ˈbloʊ.ɪn ˌkɑːrd/ a small card or piece of paper with an advertisement or other information on it, put inside a magazine, newspaper, etc. before it is sold: The catalog has a blow-in card inside offering $10 off if you spend $50 at the store. I find your blow-in cards annoying and a complete waste of paper and money. Synonym
insert She scribbled the name down on the back of a blow-in card that fell out of her magazine. The CD included a blow-in card for a free download of a bonus track. They're called "blow-in cards" because that's how the printer gets them in your magazine — using forced air. SMART Vocabulary: related words and phrases Advertising and marketing ad ad agency adman adverse publicity advert customer relationship management demographics detoxify differentiator dogfooding o.n.o. on-brand opinion mining overexpose overexposure trade dress unadvertised unbilled unbranded unmarketable |